What Are Business Simulations?

Overview of Business Simulations

Also referred to as business simulation games, management simulations, or business games, the use of business simulations covers both professional and academic settings but both for the same educational purpose. But, what are they exactly?

Our Definition:

Business simulations are educational tools where participants manage a fictious company, either in teams or individually, and make strategic decisions to improve company performance, often competing for points in a series of rounds against fellow participant companies.

They're a popular pedagogical approach to embed experiential learning and improve staff/student engagement. When business simulations are used effectively they trigger intrinsic motivation which results in:

Higher levels of staff/student engagement

Increased experiential and participant-led learning

A motivated workforce/student body

In the case of Higher Education, improved student attainment (see GCU Case Study as an example) and better attendance rates and higher student retention

Improved 'soft skills' such as team-working. leaderships, analytical, and communication

Our Business Simulations

We have business and management simulation games for subjects such as: Management, Tourism and Hospitality, International Business, Strategy, Finance, and Marketing.

In Higher Education, our business simulations cover foundation, undergraduate, and postgraduate levels. They are suitable for taught modules, Open Days, Induction and Welcome Weeks, as well as employability skills workshops.

Client Testimonial - Business Simulation Games at Glasgow Caledonian University

“I see Edumundo as partners of the learning service rather than a supplier. Service has always been prompt, helpful and courteous. Staff have advised us based on the modules we run and the type of students enrolled.”

Dr. Keith Halcro, Senior Lecturer in Management, Glasgow Caledonian University