The majority of lecturers use our simulations within or alongside the weeks of study on a specific module or course. Many universities also use our simulations as an integral part of the open day, induction week, or final project assignment.
Alice Shepherd of the University of Leeds' Business School has won the Dean’s Award for Teaching Excellence. She says the reason for success lies in the fact that students are “...working together in a small group and competing with other groups while running competitor businesses within the module”. Teaching staff were very enthusiastic too. 97% of students strongly agreed that teaching staff were enthusiastic about this module. “The lecturers enjoy running the simulation and I think that’s reflected in the student feedback on our enthusiasm. Students come to appreciate the range of decisions that business managers have to make, and the need to be flexible and react to news items and competitor actions.”
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